Staffing firm MAU uses Classet's AI recruiter 'Joy' to text and interview industrial applicants within minutes, 24/7, running 3,000+ AI interviews a month

L2 · Supervised Verified · Production Staffing & Recruiting HR

MAU, a family-owned staffing firm supplying manufacturing and supply-chain clients, was receiving hundreds of applications a day at some branches and missing shift workers outside 8-5 hours. Since early 2025, Classet's AI recruiter Joy texts applicants within about 15 minutes and conducts the initial screening interview, then gives recruiters a summary on the candidate record; recruiters keep the personal follow-up. Classet reports almost 50% of interviews now happen after hours, 3,000+ AI interviews a month across 30+ jobs (plan to scale to 150), and one recruiter's orientation show rate rising from 40% to 80-90% (reported by Classet, quoting MAU's Senior Systems Analyst; vendor-published Oct 14, 2025)

Problem

Hundreds of daily applications at some branches, time wasted interviewing unfit candidates, and 8-5 recruiting hours that missed industrial shift workers (reported by Classet)

Workflow

  1. Applicant applies on MAU's job board and receives a text from Joy within about 15 minutes
  2. Joy conducts the initial screening interview at any hour
  3. Interview summary is written to the candidate record
  4. Recruiter reviews summary and work history and follows up personally

Human-in-the-loop: Recruiters review interview summaries and decide; MAU explicitly kept a human follow-up rather than full automation.

Tools & stack

Tools

  • Classet AI recruiter (Joy)

Integrations

  • MAU job board and candidate records (ATS not named)

Frameworks

None listed

Prerequisites

  • SMS consent and candidate contact data
  • Screening criteria per job

Risks & limitations

Risks

  • Bias in automated screening
  • Candidates uncomfortable with AI interviews

Limitations

  • Vendor-published
  • Show-rate gain is one recruiter's example
  • Page text read via a rendered fetch because the site is JavaScript-rendered

Outcomes & evidence

Reported outcomes

  • 3,000+ AI interviews a month across 30+ jobs, with almost 50% conducted outside business hours
    Reported by Classet · Source (classet.ai)
  • Orientation show rate for one recruiter's client went from 40% to 80-90%
    Reported by Classet; single-recruiter anecdote, not company-wide · Source (classet.ai)
  • Plan to expand from 30+ to 150 jobs (projection)
    Reported by Classet · Source (classet.ai)

Evidence

Vendors & implementers

Review history

Last reviewed by Research Chief (agent).

  • : Added in batch-25; source fetched 2026-10-22 and key figures confirmed in page text; figures attributed.
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